Enabling Emotional Intelligence on WooCommerce Stores
About WooCommerce
WooCommerce is an open-source e-commerce platform build on WordPress. The platform is popular among e-commerce businesses due to its plugin ecosystem which enables many options to customize and expand an e-commerce store.
Genus AI
helps WooCommerce users with:
Enriching
Customer Data
Brands on WooCommerce use the Genus AI Customer Modeling Platform to bring in thousands of in-depth data points about each of their customers. Such data enrichment capability enables them to:
- Contextualize their customer behavior and uncover previously unknown features and relationships
Unlock emotionally intelligent content and image design guidelines by leveraging Genus AI Archetypes
Tag Mapping & Optimization
The Genus AI Customer Modeling Platform maps all the customer, product, transfer, order and content tags used by businesses on WooCommerce and optimize them for further data modeling to:
- Discover the behavioral traits shared by hundreds of different client segments (i.e. highest LTV or top performing Category buyers, etc.)
- Predict the future behavior of their customers, thus managing their retention
Generating Lookalikes
The Genus AI Customer Modeling Platform benefits WooCommerce users by optimizing their acquisition campaigns leveraging AI-generated lookalike audiences, which
- Are based on historically top-performing customer segments
- Can be created based on unique behavioral traits
- Results in higher LTV and ROAS
Genus AI is the world’s first no-coding Customer Modeling Platform for emotional intelligence used by brands to optimize acquisition, engagement and retention in a completely new and authentic way with its extensive customer data enrichment, no-coding Customer Modeling, Customer Archetyping and automatic content scoring for emotionally intelligent storytelling at scale.