Genus AI Launches Emotionally Intelligent Growth Platform for Brands at #AW2020

The Genus AI Growth Platform uses advancements in customer modeling and content evaluation, paving the way for AI-powered marketing optimization and emotionally intelligent communications at scale

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AI in Business: 3 Opportunities for the Taking

To put AI into a business-oriented perspective, marketers should focus on the goals they want to achieve. Today, there are three key opportunities marketers should consider using AI for: customer acquisition, user engagement and their retention.

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Why AI Is Important for Customer Loyalty?

Here are a few reasons why AI and machine learning are becoming the most important tools brands use to encourage customer loyalty.

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