Partner spotlight
Genus AI partners with Accelerated Growth Studio
Together, we are helping direct-to-consumer brands turn product catalogs into scalable systems for creative testing, merchandising and performance intelligence.
A shared vision for smarter catalog advertising
We are excited to highlight our partnership with Accelerated Growth Studio (AGS), a growth marketing partner helping direct-to-consumer brands build more efficient, measurable and scalable acquisition programs.
AGS brings together growth strategy, paid media, creative, conversion optimization, retention and performance analysis. Through its work with Genus AI, the AGS team can transform a brand’s existing product catalog into a more flexible creative and performance system.
The partnership reflects a shared belief: catalog advertising should do far more than show shoppers products they have already viewed. When the catalog is connected to strong creative systems, merchandising strategy and product-level data, it can become one of a brand’s most powerful growth assets.
Catalog ads have evolved
Catalog ads were traditionally associated with basic retargeting. A shopper viewed a product, and the advertising platform showed it to them again.
Today, catalog advertising can play a much broader role across the middle and bottom of the funnel. Brands can use catalog campaigns to test different products, categories, offers, visual treatments, audiences and stages of the customer journey.
The challenge is scale. Creative teams are being asked to produce more formats, more variations and more product-specific assets than ever. Creating hundreds or thousands of catalog variations manually is slow, costly and difficult to sustain.
Catalog ads are no longer only a retargeting tool. Built strategically, they become a scalable creative, merchandising and intelligence engine.
Turning the catalog into a creative system
Genus AI helps AGS turn product feeds into branded catalog creative across products, offers, audiences and funnel stages. Instead of relying on generic default catalog formats, teams can create more relevant and differentiated product experiences at scale.
This approach can include:
- Applying branded creative templates across an entire product catalog
- Testing promotional messages and offer-led treatments
- Creating category-specific visual systems
- Adapting product presentation for different audiences and funnel stages
- Producing more creative variation without increasing manual production demands
The goal is not simply to generate more assets. It is to merchandise products more effectively and learn which combinations of product, message and creative treatment drive performance.
Connecting creative, merchandising and performance
Every catalog campaign produces product-level performance data. That data can help brands identify which products, categories, offers and creative treatments are attracting attention and driving conversions.
These insights can inform creative strategy, merchandising decisions, media buying, promotional planning and budget allocation. Campaign results become inputs for the next round of creative development, creating a continuous learning system rather than a collection of disconnected workflows.
Creative scale
Produce and test more catalog creative without manually designing every product variation.
Conversion efficiency
Present products more relevantly to high-intent shoppers across the middle and bottom of the funnel.
Product intelligence
Identify winning products, categories, offers and visual treatments faster.
A partnership focused on measurable growth
Accelerated Growth Studio combines strategic thinking with disciplined execution and performance analysis. That approach aligns closely with the mission of Genus AI.
We believe every product catalog should become an intelligent growth asset—one that helps brands generate creative, improve merchandising, optimize campaigns and understand how individual products contribute to performance.
We are excited to work with the Accelerated Growth Studio team and support the brands they serve as they build more scalable and effective catalog advertising programs.
Turn every product in your catalog into an opportunity to learn and grow.
See how Genus AI helps brands and growth partners create more, test faster and improve product-level advertising performance.
